Digital Development Unit

Pennine Lancashire Business News Articles

From Blackburn with Darwen Borough Council's Digital Development Unit...

September 2007

Miss Adela’s sparkling new site

Newly formed Blackburn based jewellery importer Miss Adela has been helped online with advice and support form the Digital Development Unit. The company specialises in the import and wholesale of jewellery found in South America and is one of only a handful of suppliers who import this particular brand of jewellery into the country.

p>Newly formed Blackburn based jewellery importer Miss Adela has been helped online with advice and support form the Digital Development Unit. The company specialises in the import and wholesale of jewellery found in South America and is one of only a handful of suppliers who import this particular brand of jewellery into the country.

Miss Adela required a professional website to promote their online brand and provide an online shop for retail customers. To handle wholesale sales the site also required a secure login section that would allow wholesale customers to have different levels of discount.

With support form the DDU Miss Adela has developed a fully functioning e-commerce and content managed website to drive the sales of the business. The system manages order processing online and contains the customer database. This is being used with an email marketing system to generated targeted email shots as required.

The new site can be found at www.missadela.co.uk