Thingimijigs is a Burnley based company that specialises in the retail of children’s gifts and toys, especially  Boys & Girls licensed character toys.  They are official  retailers  of several famous character lines and over 4 years of trading have built the business up steadily. 

With support from the DDU the client has developed a professional content managed and e-commerce enabled website that will allow them to sell products online and more closely manage their order process.

The business had turned over the majority of its business through Ebay and Amazon. This enabled the client to build up the company and negotiate favourable deals with its suppliers. When the client approached the DDU they already had a website but this was designed from an off the shelf e-commerce package and had reached the technical limits of the system and the client. With a lack of order processing and reporting functionality, limited visibility on search engines and time consuming editing the client felt a new solution was needed to exploit this market and expand the business further. The client also wished to conduct e-marketing such as direct emailing but had no solution for this at present.

With support from the DDU the client has developed a professional content managed and e-commerce enabled website that will allow them to sell products online and more closely manage their order process."

The design of the Thingimijigs new website, means that customers are now attracted visually from the minute they reach the site, and easily navigate through the difference character and product ranges. In turn we now have the statistics to see where site visitors come from, enabling us to target marketing campaigns, and attract new customers.

www.thingimijigs.co.uk